Powershoot Academy

Powershoot Academy positions itself as a specialist in business photography based in Zutphen: we create corporate portraits and team photos that show the real people behind your organisation. Petra van Vliet brings years of experience in both photography and training: she understands what happens when someone stands in front of a camera and uses that knowledge to put employees at ease and capture authentic, professional images. Why choose Powershoot Academy? Because business photography with us is more than just a nice picture. We work with the Powershoot approach: attention to relaxation, clear communication, and removing camera anxiety. The result is portraits that radiate trust — perfect profile photos for LinkedIn, strong team images for your website and natural corporate shots for internal and external communications. Our method strengthens brand expression because people are genuinely seen, not reduced to a stiff passport-style photo. How we work: in advance, employees often receive a short preparation video and clear instructions so everyone arrives calm and well prepared. On location we work efficiently and respectfully: individual attention where needed, a quick flow for larger groups and optional 'speedshoots' at events or staff days. During the session Petra creates a relaxed atmosphere — using humour, practical guidance and her calm leadership — so even those who usually prefer to stay behind the camera feel comfortable participating. We offer both individual corporate portraits and company sessions, as well as team-building style workshops (SmartShoot InCompany) where photography is used as a tool for connection and communication. Those workshops not only produce visual material but also improve internal cohesion and employees’ self-confidence. Powershoot Academy operates from Zutphen but is happy to travel to companies across the Netherlands. Whether you need a professional LinkedIn photo, new portraits for your team page or a day of inspiring photo activities: Petra combines a people-centred approach with craftsmanship and delivers business imagery that stands out because it is genuine. Do you want your organisation to appear friendly, professional and approachable? At Powershoot Academy you’ll find business photography that goes beyond a photo — it’s a positive experience for your people and a lasting investment in your company’s visual identity.