Ruud Rocks Fotografie

Ruud Rocks Photography brings business photography back to what matters most: people. From Nieuwegein (Utrecht region) I capture corporate portraits that don’t feel stiff or overly formal, but are authentic and human. My background in graphic design and documentary photography (KABK), together with years of focus on portraiture using natural light, allows me to create business images with character and conviction. Why choose Ruud Rocks Photography? Because I make portraits that inspire trust. Whether you need a LinkedIn headshot, a profile portrait for your website, or staff photography for internal and external communications, my approach is rooted in authenticity. No forced “say cheese” moments — instead I use brief conversations and a relaxed atmosphere so people feel comfortable being themselves. Those genuine moments translate into images that look professional while remaining personal. What sets my approach apart is the balance between composition, light and colour. I prefer to work with natural light and select backgrounds that support the right mood without distracting from the subject. For assignments with agencies, magazines, schools and municipalities I align the visuals with the objective: clear, consistent images for campaigns, websites or publications that reinforce the core message. How I work with clients: we start with a short briefing to define the goal, brand identity and desired look. On the day of the shoot I provide a calm, efficient session that leaves room for direction and spontaneity. After the shoot I deliver carefully selected and edited photos that are ready to use online and in print. My experience with clients such as healthcare organisations, educational institutions and local governments has taught me to handle diverse settings and audiences — always with the same focus: human, believable imagery. If you’re looking for business photography in Nieuwegein/Utrecht that combines professionalism with warmth and personality, I’d be glad to connect and create corporate portraits that truly work.